A while ago I created an ice cream cup that holds a throw coil packet. It’s really nothing crazy, just a cup with a little hole and tab to hold a streamer securely. It turns out it was something that a lot of people needed and many magicians are using it!
Here’s a video that was sent to me by Rich Stein:
I’m always honored when any magician uses props I’ve created in their shows!!
-Louie
PS: you can get the ice cream cup here: https://www.magicshow.tips/ice-cream-cup/
In the school assembly, I have a joke, well, more of a line that I say to a kid. Normally, I do this with a 5th or 6th grade kid; however, yesterday, it was with a kid who was probably in 2nd grade. When I told the joke, I noticed a teacher “pull back”.
What I mean by Pull Back is that they kinda physically recoiled when I said the line. I’ve never had this happen with an older kid; however, the situation was that the group I was given was kindergarten to third grade. The reaction was 100% my fault for not thinking about how the line would play and just letting it pop out of my mouth.
I’ve cut the line out of the show, simply because I don’t want to have it come out again with a younger group. I don’t want the muscle memory of the show to override my brain.
Honestly, I’m making a bigger deal out of it than it is. Being aware of stuff like this and thinking about it hopefully makes me a more overall empathetic performer.
-Louie
Click here for more information about how you can learn this School Assembly Show check out the School Assembly Set!
When I was a teenager, I lived outside of Minneapolis, MN. There were two main magic shops in the area: Eagle Magic in downtown and Twin Cities Magic and Costume in Saint Paul. There was also a Magic Max, which was a chain of pitch shops and a store called The Fun Shop, which was a novelty store that had a magic counter.
When I was a teenager, I primarily went to Eagle Magic, which is run by Larry Kahlow. Larry’s shop was very old school; people smoked in the shop, and there was a ton of props everywhere. The main reason was that the shop was easy to get to by bus! Sadly, this trip, I didn’t get to visit Larry at Eagle Magic.
I had completely forgotten about Twin Cities Magic and Costume. I was running some errands with my mom who lives in Saint Paul and drove by it!
This was a different location than it was at when I was a kid, but I swung by on my way out of town.
I really didn’t know Jim and Fred when I was a kid, but it was great chatting with Jim! He’s super knowledgeable and they have a great selection of magic there! I picked up a few older magic tricks for my collection!
I’m glad I stopped by and if you’re in the Twin Cities be sure to visit Twin Cities Magic and Costume and drive down to Eagle Magic as well!
-Louie
I’m out on the road for all of April doing a new school assembly show. This show is called Amazing Americans and is about Americans who have done cool things.
When I create, I like to have rules. Without rules, I find it hard to create. When you can do anything, I can’t create anything. Starting with basic rules helps, like since it’s a school assembly, that means:
1: Geared toward kids ages 5-12
2: Be presented in a gym
3: Big enough for 200-500 kids to see
These are really logistical things, but things that will limit what can be done. I can’t do a card trick where the cards lie flat on the table, or even card tricks with standard-size cards, if the card needs to be correctly identified from the back of the room.
Next, I’ll look at the show’s theme: Amazing Americans
Here are my rules for that:
1: No flags: I want to highlight the people, not the country.
2: Must have female and minority representation: I don’t point out these, but they are represented.
Finally, some other rules:
1: No brands: That means I can’t do a trick about Coke.
2: No counting that involves the numbers 6 and 7: This really limits a lot of things, like cards across.
3: No action happens on the table top, everything is handheld
4: Show follows the format of alternating routines that are me solo onstage, followed by a volunteer, solo, volunteer…
With those rules in place, it’s much easier to select material (subject and trick). I instantly know whether a trick will fit into the show. Sure, I can break the rules; it’s a very conscious decision to do that if I do.
-Louie
**The daily blog will continue to be updated below this notice**
I will be out of town for all of April 2026. That means no orders will ship until I return on May 4th, 2026.
I recently shipped a bunch of my magic products to TrickSupply.com in Las Vegas. You can order my magic from them at:
https://tricksupply.com/product-category/louie-foxx/
Any orders placed directly with me in April won’t ship or work to build won’t start until I return on May 4th.
**The daily blog will continue to be updated below this notice**
Last week was the opening of this year’s Moisture Festival! I was part of the cast of the opening night show, then I’m back on March 28th and 29th. The Moisture Festival is a fast paced variety show. Each act does about 5 minutes.
Everyone in the opening night show was super cool, and were also amazing acts!
Doing variety shows that have other magicians in the cast is where my style of doing non-standard magic in non-standard ways really helps me. I don’t really have to change what I do because there’s another magician in the show. Last week at the festival, I did my marshmallow act. For the 28th and 29th, I think I’m MC for two of the shows, and the last one, I’ll probably do my bullwhip act.
Hosting the shows at the Moisture Festival is a lot of work, but the host is really the glue that holds the whole thing together onstage! You need to be able to fill time for the stage crew to set/strike props, which can sometimes be fairly involved!
One of the things that the Moisture Festival does really well is create a family backstage! Everyone is super friendly, and it’s just fun to be there!
-Louie
Today I’m making a couple of take up reels! These are reels that are typically used for the vanishing birdcage. They don’t have anything to do with the actual vanish of the cage, they simply take up slack in the pull and lock it short. This allows you freedom of motion before you do the cage vanish.
People frequently ask me what kind of cage this will work with, and the answer is that it’s great for any cage that works on a wrist to wrist pull. That means an Abbott’s style will work as well as an Owen vanishing birdcage.
The take up reel can be used for more than the birdcage. The Chimney Vanish with a silk will work or pretty much anything that goes up your sleeve. If you have any question about if this will work for you, feel free to contact me!
-Louie
The final day of last week’s Portland Magic Jam had the Paul Draper lecture. He does a choose your own lecture where the audience asks him to talk about things and he talks about what the audience requests.
Then there was a panel Q and A with all the weekend’s headliners.
Then David Kaye and I snuck out so I could take him for the most Portland lunch, which was eating at a food truck pod!
Then the weekend for me ended with the magic contest.
Unfortunately, I forgot to take more pictures of the contest. There were a couple of extra charge workshops going on after the contest, but I had plans with my wife, so I couldn’t do any of them.
The weekend at the Portland Magic Jam was a ton of fun! I wish I could go to more of these, however, my performing schedule doesn’t let me.
-Louie
The second day of the Portland Magic Jam (last weekend) was a lot of fun. The day started with Daniel Garcia‘s lecture, which was great! I’ve used his One Card index since I worked with him in November. It’s great, if you need a folded card index, it’s worth looking into!
The highlight of the convention for me was watching David Kay perform for a room of 75ish kids plus adults.
For someone that’s a “kids magician” his knowledge of comedy techniques goes way beyond 97% of children’s magicians that I’ve seen. There’s soo much that any performer can learn from watching his show!
Also, working with Paul Draper the night before was great, and Paul and I are working together this week in Seattle at the Moisture Festival.
The convention venue (Portland Airport Holiday Inn) was garbage. My room had blood on the blankets, which is great if you’re a vampire! They new a convention was coming in, but didn’t appropriately staff their restaurant for use. The first night the turn around time for food was crazy long. For the second night, I drove to Costco which was a couple miles down the street and bought a bunch of pizzas for all the hungry magicians!
Then the evening show was John Shyrock, Daniel Garcia, and Rhy Thomas. The show was great!
This is a solid day of magic and learning!
-Louie
When I was setting up my dealer table at the Portland Magic Jam, someone saw my Joseph Silk Gun and asked about it. I did a little demo for the other magic dealers in the room, here’s what it looked like:
I think that it’s crazy how good this trick looks! It’s hyper visual, and it was way ahead of its time, but using a gun in a show now isn’t something many performers could get away with.
-Louie
