I was just updating my online calendar and it reminded me of one of the things I really don’t like on performer’s websites and it’s most of their online calendars. I’d say about half of the entertainer’s websites that I visit have calendars that are out of date…and very out of date, by years!
First of all, I don’t think you need a calendar, especially if you do mostly private shows. For someone like me where more than half of my shows are open to the public, I keep an online calendar. I will sometimes take it down if there’s not much on it, like at the end of the busy season, and before booking season for those busy season shows. If there’s not much to post, I will take that page offline.
If you do have an online calendar and the most recent show is from 2017, it makes me as a booker wonder how much you’re working or if you’re still actively performing. Personally I delete dates after about a month of when they happen. I go through once a month and delete the previous month and add new dates. Try updating it monthly, if you can’t keep it updated, you should consider deleting it. No one really needs to know where you were on a specific date five years ago.
-Louie
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